This experience focuses on two separate groups equipping learners with the skills to develop comprehensive marketing plans and financial plans for businesses. Learners will leverage their understanding of business dynamics , cultural considerations, and market analysis to create actionable strategies and solid financial plans and projections. By collaborating with local enterprises, learners will gain practical insights into the complexities of business enterprises in a Canadian environment

• Comprehensive market entry strategy report
• SWOT analysis of the target market
• Competitive landscape assessment
• Marketing and promotional plan tailored to the new market
• Presentation of findings and recommendations to a panel of judges
• A comprehensive business plan document.
• Detailed revenue stream strategy, including multiple sources of income.
• Financial projections that account for inflationary costs.
• Risk assessment and mitigation strategies to ensure financial stability.
• Executive summary for funding applications.
• Financial Statement Analysis with appropriate ratio analysis included.