Market Research: Customer Insight and Needs Assessment
Project scope
Categories
Communications Market research Product or service launchSkills
customer insights market researchThe project's primary goal is to capture deep customer insights to inform the design of the cargo delivery robot for Telebotics, a company revolutionizing deliveries with automated robots.
This will involve several different steps for the learners, including:
- Developing and conducting surveys/interviews with customers
- Analyzing needs and synthesizing findings into a customer insight report
By the end of the project, learners should complete the following tasks:
- Developed and conducted surveys/interviews with customers
- Analyzed needs and synthesized findings into a customer insight report
Final deliverables should include:
- A comprehensive customer insight report
We provide mentoring and industry connections to ensure you learn and achieve your objectives. Additional resources might be provided based on your individual needs.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
At Telebotics, we're on a mission to transform urban logistics through autonomous technology that addresses the industry's most pressing challenges.
THE PROBLEM
The final mile of delivery represents over 50% of total logistics costs, while driver shortages and urban congestion continue to worsen. Meanwhile, emissions regulations are pushing companies toward sustainable solutions.
OUR SOLUTION
We equip existing electric vehicles with modular autonomy kits that scale from remote assistance to full autonomy, enabling businesses to adapt at their own pace while dramatically reducing delivery costs and environmental impact.
OUR VISION
A future where autonomous delivery vehicles seamlessly navigate urban environments, making cities more livable, commerce more efficient, and transportation more sustainable.