Today’s customer journey crosses a variety of touchpoints – both online and off. From brick and mortar retail locations to a variety of digital experiences including websites, mobile apps and social media, a successful omni-channel approach provides a customer-centric experience. Students will work with businesses to create a unified, on-brand, and effective experience across multiple devices and channels - optimizing accessibility, visibility, and user experience at every step.

This experience offers learners the opportunity to apply their data analysis skills in real-world scenarios, guided by two experienced professors. Participants will work collaboratively to interpret data, identify trends, and provide actionable insights. By engaging with industry projects, learners will enhance their ability to translate classroom knowledge into practical solutions, preparing them for future roles in data-driven environments. These students are the top 5% business department students of the GBC.

The Postgraduate HR Analytics Program at George Brown College equips learners with the skills to analyze and evaluate HR processes, such as performance management, recruitment, and compensation analytics. By collaborating with industry professionals, learners can apply their analytical skills to real-world projects, providing valuable insights and data-driven recommendations. This experience allows companies to benefit from fresh perspectives and innovative solutions while supporting the development of future HR analytics professionals.

Students will work in teams of 1-4 and spend 240 hours per student to understand and tackle the problem of your choosing. Students will provide a document and presentation summarizing their findings as well as provide knowledge transfer to your organization. In terms of the students' interests in placements, they are looking for opportunities in product support, project coordinator, business analyst (gathering requirements, workflow design, and improvement), QA tester, training users in HIT, and privacy analyst. They are open to other opportunities as well.