Vancouver Island University
Vancouver Island University
Log in Sign up
Marcela Martinez
Learner
(1)
6
Resume
AdvancedOntario Resume.pdf
Portals

Skills

Administrative functions 2 Brand awareness 2 Content creation 2 Digital assets 2 Market analysis 2 Marketing 2 Operational efficiency 2 Scheduling 2 Social media 2 Target audience 2

Achievements

View all
Community Builder
Issued by Riipen
The Community Builder achievement is awarded to learners who provided feedback to project partners at the conclusion of their project, helping to create a better experiential learning ecosystem for all participants.
May 21, 2025
Work-Integrated Learner
Issued by Riipen
The Work-Integrated Learner achievement is awarded to learners who applied their skills to a real-world problem by completing a project for an external partner. These learners provided real benefit to businesses while developing experience.
May 21, 2025
Emerging Marketer
Issued by Riipen
The Emerging Marketer achievement is awarded to learners who have completed two or more more projects in Marketing, demonstrating a commitment to growing and applying their skills in this area.
May 21, 2025

Latest feedback

View all
John Lee
John Lee
Employer
May 21, 2025
Individual endorsement
Content creation Administrative functions Social media Target audience Operational efficiency Scheduling Digital assets Brand awareness Market analysis Marketing
I endorse Marcela 10000%. She is an amazing student and an asset to any organization.
Learner feedback
Content creation Administrative functions Social media Target audience Operational efficiency Scheduling Digital assets Brand awareness Market analysis Marketing
Marcela is an exceptional and gifted student. Her artistic ability is second to none and her ability to work in a group is exceptional
Advance Ontario
Advance Ontario: April 2025 Cohort
Advance Ontario
John W. Lee Psychology Professional Corporation
Marketing and Efficiency Strategy for Psychological Practice
John W. Lee Psychology Professional Corporation

Recent projects

View all
John W. Lee Psychology Professional Corporation
John W. Lee Psychology Professional Corporation
Toronto, Ontario, Canada

Marketing and Efficiency Strategy for Psychological Practice

John W. Lee Psychology Professional Corporation aims to enhance its online presence and streamline its operations through the effective use of technology. The project focuses on developing a comprehensive digital marketing strategy that leverages social media platforms like TikTok, Instagram, and podcasts to promote psychological concepts and services. The goal is to increase brand awareness and engagement with potential clients by creating content that resonates with the target audience. Additionally, the project seeks to identify technological tools that can improve operational efficiencies within the practice. By applying knowledge of digital marketing and technology, learners will gain hands-on experience in crafting strategies that align with the company's objectives. - Identify and recommend technological tools for operational efficiency. - Analyze current marketing trends in the psychology field. - Develop content for social media platforms and podcasts. - Develop websites and other digital marketing deliverables - Outreach and research of professionals for podcasts

Matches 2
Category Digital marketing + 4
Open

Work experience

Server/Drink Expeditor
Beertown Public House
Waterloo, Ontario, Canada
June 2023 - Current

Customer Service: Provide high-quality service in a busy restaurant setting, ensuring customer satisfaction through attentive and efficient service.
Team Collaboration: Work closely with a team of servers, kitchen staff, and managers to maintain smooth operations during peak hours.
Time Management: Balance multiple orders and tasks in a fast-paced environment, honing skills in organization and prioritization under pressure.

Personal projects

MarcelasFilms
April 2022 - Current
https://577120.lightfolio.com/gallery/pedro-anggie/?preview=cc7aebc6-2cb7-48df-9aea-61670f525938

Event and Portrait Photography: Operate a freelance photography business, specializing in event and portrait photography for individuals and groups.
Client Relations: Conduct consultations to understand clients' needs, communicate timelines and deliverables, and provide a friendly, professional experience from booking to delivery.
Project Management: Handle all aspects of business, including scheduling, invoicing, and post-editing; deliver high-quality photos within agreed timelines, tailored to clients' preferences.