Muskan Agrawal
Muskan Agrawal
Learner
(1)
1
Location
Mississauga, Ontario, Canada
Portals
Categories
Market research Competitive analysis Market expansion Sales strategy Grant writing

Skills

Communication 1 Competitive analysis 1 Food handler's card 1 Hazard analysis and critical control point (haccp) certification 1 Integrated marketing communications 1 Marketing 1 Marketing channel 1 Marketing strategies 1 Strategic marketing 1 Value propositions 1

Socials

Achievements

Latest feedback

Recent projects

Work experience

National Sales Office Analyst
Deloitte
Toronto, Ontario, Canada
May 2022 - August 2022

- Synthesized data from a 3-day global sales strategy conference; presented key findings and recommendations to Deloitte’s leaders resulting in the creation of a comprehensible data pool for future sales strategy meetings
- Analyzed feedback from 70 employees regarding Deloitte’s existing sales software and developed several prototypes to improve the software’s user interface; usership was projected to increase by 50% after implementing recommendations
- Created PowerPoint presentations and conducted company research for client acquisition meetings which allowed for consultants to be better informed about the client’s priorities, values, and customer base
- Spearheaded the creation of training videos to assist sales coaches in teaching Deloitte’s sales model to consultants; resulted in improving overall coaching efficiency and increased accessibility to training

Private Equity Analyst
Kingsight Management
Toronto, Ontario, Canada
May 2021 - August 2021

• Analyzed 40 industries to determine attractive investment opportunities aligning with the fund’s investment criteria; analysis led
to shortlist of 10 industries that were further investigated by the fund
• Screened 100 North American companies between $5-$15MM EBITDA each week for 16 weeks to build proprietary outreach
lists; 20% of companies pitched were pursued by the fund as acquisition targets
• Re-wrote the fund website’s “Home” and “Focus” pages to better appeal to target companies by conducting in-depth research
on top 10 North American search funds websites; boosted website traffic by 30%
• Implemented LinkedIn Sales Navigator to refine the firm’s deal sourcing process, resulted in a 10% decrease in deal sourcing
time

Sales Development Representative
Parkbench.com
Toronto, Ontario, Canada
May 2020 - August 2020

- Designed and executed effective sales pitches, resulting in 200 meetings with potential clients: generating 9 signed clients and $35,000 in company revenue (ranked as the highest performing sales intern)
- Developed outreach strategies optimizing the use of CRMS, e-mail marketing, LinkedIn and social media messaging to reach prospective clients; increased social media presence by 30%
- Promoted to sales development leader for a team of 8 members and created a training booklet to standardize the sales process; ran daily training sessions which boosted overall sales by 77% after 1 month

Education

other, Honours Business Administration
University of Western Ontario (Ivey Business School)
September 2019 - Current